Marketing Manager

FROGG Recruitment

About the role

Overview

Marketing Manager Claremont Cape Town

Our client, an established manufacturer supplying products into the South African retail sector, is seeking a commercially driven Marketing Manager to lead brand strategy, trade marketing, and consumer engagement. The role bridges manufacturing, sales, and retail channels driving demand for the company's products both in-store and online, while supporting national and regional retail partnerships.

Salary: Negotiable

Minimum Requirements

Bachelor's degree/diploma in Marketing, Business, or Communications (essential)

5 years' marketing experience, with at least 2years in a management role

Proven experience in manufacturing, FMCG, or consumer goods marketing into SA retail channels - essential

Experience managing packaging and POS development processes

Experience working with major South African retailers and their promotional/listing processes (advantageous)

Responsibilities

Manage and oversee Brand & Product Marketing

Own brand positioning, architecture, and visual identity across the product portfolio

Develop packaging, labelling, and point-of-sale (POS) material in collaboration with design agencies and production teams

Strategy & Planning - Develop and execute the annual marketing plan aligned with sales targets, production capacity, and business growth objectives

Manage the marketing budget across brand, trade, and digital activities, ensuring measurable ROI

Trade & Channel Marketing

Lead digital marketing including social media, e-commerce support, content marketing, and influencer partnerships

Oversee website, online catalogues, and digital campaigns driving consumer demand and retailer sell-through

Manage consumer promotions, competitions, and loyalty initiatives

Track campaign performance using analytics and sales data

Apply online

FROGG Recruitment

Job Nature

Full Time

Educational Requirements

Bachelor's degree/diploma in Marketing, Business, or Communications (essential)

Experience Requirements

5 years

Job Location

Claremont, Western Cape, South Africa, 7708

Salary

R 50 000 - R 65000

Job Level

Management

Published 2026/10/11 · Reference jd-cfea27644e362852b2721fa8e2f6a549